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In this episode, I have an in-depth conversation with the songwriter, composer, and independent music entrepreneur Emma Wallace.

Emma Wallace has a dozen albums, EPs, and singles to her credit, including her latest, Immortal (available August 31, 2018).

With over a decade of hard-fought experience building a career that supports a family of four through her music, Emma’s got a lot to share about how to be a committed, steadfast, positivity-focused independent creator in the face of professional, personal, and financial challenges.

No matter your creative endeavor, you’ll find a lot of inspiration in her story.

Links and Topics Mentioned In This Episode

Here are some of the things I talk about with Emma Wallace in this episode, including a few links to sites with which I have an affiliate relationship. I’ll earn a small commission at no extra cost to you if you purchase products through those links. It’s a lovely way to show your support for Sonitotum!

• Find out more about Emma Wallace at her website, and connect with her on Facebook and Instagram.
• Listen to Emma Wallace on Spotify, Pandora, Google Play Music, Amazon Prime Music, or anywhere music is streamed.
• Buy Emma Wallace music on iTunes, Amazon.com, Google Play Music, or anywhere else you can purchase music downloads.
• There’s a piece of new music in this episode, heard right at the beginning and end of the interview. This “bumper” music is a little tune called “Gwinton.”  It’s built around a bassline I cooked up while playing with my new Behringer U-Phoria UMC202HD audio interface. The drums, percussion, and guitar are samples and loops found in Mixcraft 8 Pro Studio; the bass guitar is played by your host.
• Emma mentions the song “Nature Boy,” which includes the lyric, “The greatest thing you’ll ever learn | Is just to love and be loved in return.” Nat “King” Cole made the song famous first, but this Kurt Elling rendition is definitive to me.
• Emma and I met when we both worked at Borders Books and Music in Pasadena, California, ten thousand million years ago.
• James Raymond is a Los Angeles-based producer, performer, and songwriter.
• CDBaby is perhaps the oldest online distributor of digital and tangible music. I used to be a customer! Wait, holy crap, you can still buy my stuff there! Emma’s, too!
• “Hey kids, let’s put on a show!” is all about the DIY, can-do, up-against-it attitude exemplified by Mickey Rooney’s gumption in Babes In Arms. If you have a basement, a closet, a spare room, a garage… you can and should make your thing.
• Emma Wallace talks about the importance of gratitude. I wrote about how gratitude can make you a better creator and a better person.
• The Cult of Done has a manifesto you just might want to print out and put where ever you do your creative work… and maybe where you do everything but create, too!
• Michael Rosenbaum‘s podcast is Inside of You. Listen!
• Get a taste of Immortal, the album from Emma Wallace released on August 31, 2018 in this video for her song “Done.”

What Did You Think About This Episode?

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I’m always interested in talking to independent creators willing to have a transparent, in-depth, unguarded conversation about making stuff, finding success as you define it, and staying healthy and sane in the process.

Fill out this form, and when you do, select “Sonitotum Podcast Guest Inquiry” as your contact category.

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The Music!

The opening theme song of Sonitotum is “Anastasia” written, performed, and recorded by yours truly, Matthew Wayne Selznick.  You can hear or buy the full song on YouTube, Spotify, Amazon.com, iTunes, or just about anywhere you can buy or stream music online.

The closing and interstitial music is a little ditty I call “Gwinton,” also by yours truly, Matthew Wayne Selznick. It’s super-short and really just a looping thing, so it’s not available outside of the show.

On both songs, I play a 1972 Gibson Ripper bass guitar and a Fender “Bullet” Squire electric guitar. On “Anastasia,” the drums are performed on an Akai Professional MPD218 MIDI drum pad controller. For “Gwinton,” the drums are royalty-free loops found in the excellent Mixcraft Pro Studio software, which was also used to record, mix, and master both “Anastasia” and “Gwinton.”

Podcast Production and Hosting

Sonitotum is usually recorded using an Aurycle a460 large diaphragm studio condenser microphone through a Behringer U-Phoria UMC202HD (audio interface for directly connecting microphones and musical instruments to a computer). The show is edited and mixed in Adobe Audition.  The episode files are hosted and delivered by Zencast.fm; the website is hosted by Dreamhost.

Interested in starting your own podcast? Need help managing your existing show? I can help you like I help The What Matters Most Podcast and The Possibility Podcast with Mel Schwartz, among others. Reach out!

Affiliate Declaration

Many of the links in these show notes are to products and services with which I have an affiliate relationship. This means that when you purchase that product or engage in that service, or, in some cases, related products or services, I may receive a modest commission at no extra expense to you. This is a great way to help support Sonitotum and my related creative endeavors, so thanks for doing business with these companies!

Licensing

Sonitotum, including the Sonitotum podcast media, is released under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) License. You are free to copy and redistribute the material in any medium or format under the following terms:

• Attribution — You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
• NonCommercial — You may not use the material for commercial purposes.
• NoDerivatives — If you remix, transform, or build upon the material, you may not distribute the modified material.
• No additional restrictions — You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.

The full license can be found here.