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Author | Creator | Consultant

032: Who Cares About Your Work?

Sonitotum with Matthew Wayne Selznick
Sonitotum with Matthew Wayne Selznick
032: Who Cares About Your Work?

This episode of Sonitotum with Matthew Wayne Selznick is a big one! Lots to talk about, including…

  • an update on my creative endeavors and my upcoming novelette “The Perfumed Air at Kwaanantag Bay.”
  • the results of my requests for feedback from Sonitotum 031.
  • an exploration on the topic of creative service providers like editors and cover designers, and how invested in our work we should expect them to be
  • some thoughts on just who does care about our work, and how, and why
  • a little bit about non-fungible tokens and those rare times when people assign a creator’s work with much, much more value than anyone ever expected.

Opinions, dead ahead!

Links and Topics Mentioned In This Episode

  • “The Perfumed Air at Kwaanantag Bay” is my next work of fiction: a novelette set in my Shaper’s World storyworld. Click here to pre-order the novelette from Amazon and receive it automatically on April 6, 2021! Why pre-order? When you do, you won’t be charged until April 6, but those sales will count toward the e-book’s ranking in its various categories on Amazon. Help “The Perfumed Air at Kwaanantag Bay” make a splash right out of the gate! Thanks!
  •  Because of timing and stuff, folks in my mailing list community of friends and fans heard all about my limited-time direct pre-order offer (different from, and preceding, the Amazon pre-order that just became available)  for “The Perfumed Air at Kwaanantag Bay,” and my podcast listeners didn’t. So don’t forget to join the community, dear listener! It’s free!
  • My last creative work came out last summer: the novel Light of the Outsider. You should read it or listen to it; it’s awesome and different from probably any fantasy novel you’ve ever read.
  • The next creative work after “The Perfumed Air at Kwaanantag Bay” will be the Shaper’s World novel Shadow of the Outsider. Make sure you’re part of the community so you have first dibs later this year!
  • Last episode, I asked you for some help deciding on directions I should go regarding new content and distribution channels. The excellent author, steadfast listener, and stalwart pal J. C. Hutchins is the only one who responded, so he gets link love. That’s how we roll around here. Oh, and the result of his feedback? Listen to the episode!
  • My free weekly fiction serial Hazy Days and Cloudy Nights: “How It All Got Started” came up in the episode. Wait, how can you get free weekly fiction from me? Oh yeah — it happens automatically when you join the community. Hashtag overdoingit.
  • (UPDATE: Your Commonplace from Matthew Wayne Selznick is indefinitely delayed) Okay, this is kind of a spoiler if you haven’t listened to the episode: Soon, I’ll be launching a weekly newsletter: Your Commonplace from Matthew Wayne Selznick. It’s “…snippets, ephemera, resources, heart-expanders and mind-blowers from around the web to tickle your creative fancy…” and, for now, at least, it’s absolutely free. If you were already part of my community of friends and fans before you read this post, you’re already subscribed (and yes, you can unsubscribe at any time). If not, and you’d like to be there when the first issue launches, by all means, subscribe for free to Your Commonplace from Matthew Wayne Selznick!
  • What the heck is RSS? Only the thing that makes blogs and podcasts possible. This explains it pretty well.
  • Have I talked about Dynalist before, and what an amazing, versatile tool it is for writers?
  • Speaking of tools for writers… you can see everything I use (or nearly!) on my Resources page. You might find something handy there for your own creative endeavors!
  • It wouldn’t be a podcast episode if I didn’t mention The Big Plan.
  • 20BooksTo50K is a Facebook (I know, I know…) Group full of knowledgeable, friendly folks actually, yes, actually making a living writing fiction. It’s worth your time.
  • I talk a lot about creative services providers for authors in this episode. I know what I’m talking about.
  • The DIY Ethic is an approach to creative work that doesn’t wait for gatekeepers to give their approval. It’s putting on your own show, publishing your own books, releasing your own music. It’s been my modus operandi for over thirty five years. One thing I’ve learned is: doing it yourself doesn’t have to mean going it alone.
  • Nothing beats an actual human editor, but if times are touch, Grammarly can get your close to done.
  • Some love to my cover artists! Hire these folks if you dig their work: Neal Von Flue (Brave Men Run; Pilgrimage), Jeffrey Himmelman (The Sovereign Era: Year One), and Tim Shepherd (Light of the Outsider).
  • Who is Beeple? Is his digital work The First 5,000 Days really worth it?
  • What are non-fungible tokens?
  • What is the blockchain?
  • The awesome artist Bob Eggleton hosted an… inspiring… discussion of NFTs recently. This episode, in part, springs from that.
  • As a creator, how would you utilize NFTs (non-fungible tokens) to monetize your creative endeavors? Let me know… in the comments!

What Did You Think About This Episode?

What are your thoughts?  Let’s hear from you in the comments!

Rate and Review!

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Subscribe to Sonitotum

The best way to listen to Sonitotum With Matthew Wayne Selznick is to subscribe in a podcast app so you receive new episodes automatically. You’ll find Sonitotum at Apple Podcasts, Google Play Podcasts, Spotify, Stitcher, TuneIn, iHeartRadio, or anywhere you get your podcasts. To subscribe manually in any podcast provider, simply copy / paste the RSS feed:

The Music!

The opening theme song of Sonitotum is “Anastasia” written, performed, and recorded by yours truly, Matthew Wayne Selznick. You can hear or buy the full song on YouTube, Spotify,, iTunes, or just about anywhere you can buy or stream music online.

The closing and interstitial music is a little ditty I call “Gwinton,” also by yours truly, Matthew Wayne Selznick. It’s super-short and really just a looping thing, so it’s not available outside of the show.

On both songs, I play a 1972 Gibson Ripper bass guitar and a Fender “Bullet” Squire electric guitar. On “Anastasia,” the drums are performed on an Akai Professional MPD218 MIDI drum pad controller. For “Gwinton,” the drums are royalty-free loops found in the excellent Mixcraft Pro Studio software, which was also used to record, mix, and master both “Anastasia” and “Gwinton.”

Podcast Production and Hosting

Sonitotum is usually recorded using an Aurycle a460 large diaphragm studio condenser microphone through a Behringer U-Phoria UMC202HD (audio interface for directly connecting microphones and musical instruments to a computer). Outdoor / remote episodes are often recorded using my Audio-Technica ATR-3350IS omnidirectional condenser lavalier mic. The show is edited and mixed in Adobe Audition. The episode files are hosted and delivered by; the website is hosted by Dreamhost.

Interested in starting your own podcast? Need help managing your existing show? I can help you like I help The What Matters Most Podcast and The Possibility Podcast with Mel Schwartz, among others. Reach out!

Affiliate Declaration

Many of the links in these show notes are to products and services with which I have an affiliate relationship. This means that when you purchase that product or engage in that service, or, in some cases, related products or services, I may receive a modest commission at no extra expense to you. This is a great way to help support Sonitotum and my related creative endeavors, so thanks for doing business with these companies!


Sonitotum, including the Sonitotum podcast media, is released under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0) License. You are free to copy and redistribute the material in any medium or format under the following terms:

  • Attribution — You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
  • NonCommercial — You may not use the material for commercial purposes.
  • NoDerivatives — If you remix, transform, or build upon the material, you may not distribute the modified material.
  • No additional restrictions — You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.

The full license can be found here.

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